How can I get to the top of Google?

LET’S GET STARTED

We know that you tradespeople are experts in your field – but you probably don’t know the ins and outs of marketing, and that’s where we come in as your knights and knightesses in shining armour.

In the digital era, the way tradespeople find work and source leads has changed. There is now a way to make connections with local customers actively seeking your services.

It’s not costly, it’s not pay-per-click and it’s not a scam (we’re ethical peeps here!) It’s a new service that’s shaping up to be a real game-changer for smaller businesses who are looking to reach the shiny heights of the top place in local Google searches.

Sounds good right? What if we were to tell you that working with the right agency could get your phone ringing with jobs with ZERO risk?  We know. Pretty cool.

Of course, there are plenty of agencies who offer this service, including our Local Customers on Tap service, but we’re not here to give you the hard sell. Here are some pointers to help you choose the right agency to gain more leads – and get you a Google Guaranteed badge to wear with pride at the top of the search engine results!

So, what are local service ads and why should I care?

Simply put, they have been designed to bridge the gap between businesses like yours and local customers. Your ads will be displayed in prime place at the top of search results when potential customers look for services relevant to your industry.

Being in pole position on Google allows small businesses to grab the attention of users who are actively seeking the services you provide. Think of it like bees to a honeypot – with the ‘honeypot’ as a carefully crafted ad by a local service advertising expert, that bees (or customers) can’t resist!

We know that you tradespeople are experts in your field – but you probably don’t know the ins and outs of marketing, and that’s where we come in as your knights and knightesses in shining armour.

In the digital era, the way tradespeople find work and source leads has changed. There is now a way to make connections with local customers actively seeking your services.

It’s not costly, it’s not pay-per-click and it’s not a scam (we’re ethical peeps here!) It’s a new service that’s shaping up to be a real game-changer for smaller businesses who are looking to reach the shiny heights of the top place in local Google searches.

Sounds good right? What if we were to tell you that working with the right agency could get your phone ringing with jobs with ZERO risk?  We know. Pretty cool.

Of course, there are plenty of agencies who offer this service, including our Local Customers on Tap service, but we’re not here to give you the hard sell. Here are some pointers to help you choose the right agency to gain more leads – and get you a Google Guaranteed badge to wear with pride at the top of the search engine results!

Can I do it myself?

Sure, you can. But by partnering with a specialised partner that understands Google’s intricacies, algorithms, best practices, and many other ever-changing Google quirks, you’ll be able to concentrate on your business while the agency brings in the leads.

A reputable agency will deliver optimised advertising and transparent, tangible results.  They’ll also create a strong Google Business Profile – which is your digital shop window - that makes you look smarter and more professional than your competitors.

Doing-it-yourself is a faff. You’ll need to craft compelling adverts, maintain, and optimise relevant keywords, manage your bidding strategy, sing the theme tune, and track performance.

If you choose the correct partner, you’ll benefit from all the above as local service ad agencies are constantly tailoring the strategy to ensure you squeeze every last drop from your budget.

What are the other benefits of working with Local Service ad agencies?

  • Expertise: You’ll get a ‘Google Geek’ with bags of knowledge to ensure that your ads are well-structured, maintained and optimised for maximum results.
  • Cost-Effective: By only targeting local customers who are searching for services like yours, Local Service Ads are pretty darn inexpensive. Without wishing to blow our own trumpet (toot-toot) our Local Customers on Tap team are so confident that we’ll get the phone buzzing, that you won’t pay a penny if you don’t get any calls.  Can’t get more cost-effective than that!
  • Save time: You’re a busy person. Managing local service ads and keeping your Google business profile up-to-date can be time-consuming. An agency can alleviate the time (and stress) associated with sourcing jobs as they’ll deliver juicy leads right to you.
  • Performance Tracking: A good agency will provide reporting and monitor the performance of your ads. If you choose us, you’ll also benefit from comprehensive analytics, an app to track performance and a FREE 15-minute marketing call each month.

Want to give Local Customers on Tap a whirl?

We’re a team of small but mighty grafters with a proven track record in sales and marketing for trade industries since 2004.  We’ve seen our fair share of the good, the bad and the downright ugly, and developed Local Customers on Tap to give hardworking tradespeople a leg up in the search engine rankings.

We reckon you should be able to have your cake and eat it. We’re firm believers that it shouldn’t be all work and no play for small business owners and that’s why we’ve launched Local Customers on Tap. If you want to grow your company in a way that gives you more spare time, more money, and a decent work/life balance, then we’d love to welcome you on board!

And remember – you’ll only ever pay for genuine leads. We’re happy to put our money where our mouth is and if we don’t deliver, then you don’t pay a penny. 

Want to know more? Course you do. Get the full scoop at our Local Customers on Tap website.

Why are you still reading?

Not visited our website yet?

We know, it does sound too good to be true, but cards on the table, We are a no bull@%#! company. We won’t try to mystify you with pointless marketing jargon. We’re straight to the point. Leads, sales, revenue.

Get yourself over to our Local Customers on Tap website. You know it makes sense.